Mitsubishi Cars went through a global repositioning in 2018 and wanted to redesign and streamline their global and regional websites to bring them in line with current best practice and the new positioning.
I was involved as a lead creative and designer on the project to bring this vision to life.
The Design System
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/MMC_Design_Guidelines_00_Design_Principles@1x.jpg)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/MMC_Design_Guidelines_01_Type@1x.jpg)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/MMC_Design_Guidelines_02_Colour@1x.jpg)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/MMC_Design_Guidelines_05_Interaction@1x-1.jpg)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/Navigation-Desktop.png)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/Page-Headers-Desktop-1.png)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/Features-Shelves-Desktop.png)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/MC_Mobile.jpg)
Delivering a new global presence
The project involved working from defining the creative strategy, to designing the user experience that resulted in the new UI as shown. I was involved in the following areas:
– Creative Strategy
– User Experience
– Prototyping and Wireframing
– Managing the design team/s
– Interaction Design
– UI Design
– Motion UI
– The Design System
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/MC_Website.jpg)
![](http://blairjarvis.co.uk/wp-content/uploads/2019/05/Mockup_Vehiclepage_Small.jpg)